YOU CAN almost picture Kate Winslet and Leonardo DiCaprio sitting on the bonnet of a Rolls-Royce behind the Spirit of Ecstasy to the tune of My Heart Will Go On.
Only Roller could release a film today narrated by such an acclaimed actress like Winslet.
However, they are anything but sinking like the Titanic film that scene was from.
They are going from strength to strength.
Last year saw their second-highest sales in their 113-year history with 4,011 cars sold from their Goodwood base.
Rolls, who have just launched their glitzy ‘Inspired By Music’ editions featuring Roger Daltry and Ray Davies, have released this salubrious short film to emphasis the attention-to-detail that goes into their world famous marques.
Only Roller could talk about 60 pairs of hands and more than 400 hours to build a new Rolls-Royce.
For example, the leather in a Rolls-Royce takes 17 days to hand-craft and comprises nine bull hides – only one in 100 hides is chosen for quality.
Over 20,000 wood combinations are available, with each set of veneers taking over a month to handcraft. For the exterior, customers select their own hue.
Each five-metre-long coachline takes one specialist – Mark Court – three hours to hand paint using a brush made from ox and squirrel hair. Yes you read that right – SQUIRREL HAIR!
One of the marque’s most popular Bespoke features – the starlight headliner, is comprised of 1,340 individually hand-woven fibre-optics.
Rolls reveal that it takes one day to craft but a personalised commission can take much longer to complete. Any shape can be created in ‘stars’, such as the constellation at the time of a patron’s birth, or the outline of a company insignia.
Torsten Müller-Ötvös, Chief Executive Officer of Rolls-Royce admitted: “The Home of Rolls-Royce in Goodwood, West Sussex, is a source of inspiration for artists, patrons and craftspeople alike.
“It is with pleasure that we premiere the second in our series of short films entitled ‘The House of Rolls-Royce’. We are honoured that Academy Award-winning actress Kate Winslet will once again give voice to the Spirit of Ecstasy.”
Finally Rolls say that the craftsmen and women are guided by the philosophy of co-founder Sir Henry Royce, to “Take the best that exists and make it better. If it does not exist, design it.”
I’m off to put the Lottery numbers on…