Trademark filed for Lamborghini Egoista name

There have been a fair bit of discussions involving Lamborghini this week with reports circulating that the Lamborghini Urus SUV will feature a “Lamborghini exclusive” twin-turbo V8.

It is also understood that the Italian manufacturer will be bringing a limited-run supercar to the Geneva Motor Show next March to honour the 100th anniversary of founder Ferruccio Lamborghini’s birth.

Well in a rather interesting turn we now understand that Lamborghini has filed to register a trademark for the name Egoista.

A name that was previously used on the unbelievably outrageous, single-seater concept lambo unveiled two years ago. Could this be the limited-run supercar Lamborghini bring to the Geneva Motor Show next year?

While the Egoista trademark does lead to the possibility of seeing the unique vehicle honour the 100th anniversary of Ferruccio Lamborghini’s birth, there is no guarantee that the trademark application will result in the Egoista concept making production.

We’re an optimistic bunch here at Only Motors though.

The Lamborghini Egoista concept was a radical design but not an impossible one to bring to production. The engine in the single-seater supercar was reportedly Lamborghini’s 5.2L V10, so that’s not entirely impossible to throw in and while the design of the body is incredibly abstract, Lamborghini have a history of producing incredibly unreal looking vehicles.

The Lamborghini Egoista currently sits in the Lamborghini museum in Sant’Agata Bolognese at the entrance to the company’s factory and headquarters. It was described as “pure emotion” by Lamborghini and clearly the Egoista has been tugging on the heartstrings of those at Lamborghini.

What do you think?


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